Engineering Enablement | Abi Noda | Substack

Why aren't AI productivity gains higher?

Developers explain why the gains are more modest than expected.

Mar 19 • Abi Noda

Introducing DX Annual

The conference for developer productivity leaders navigating the AI era.

Dec 9, 2025 • Abi Noda

AI productivity gains are 10%, not 10x

Preliminary data from our longitudinal AI impact study

Mar 11 • Justin Reock

Announcing my new book, Frictionless

Nicole Forsgren's and my new book on developer experience.

Nov 19, 2025 • Abi Noda

How do we interpret AI impact without overclaiming causation?

A better way of framing the impact of AI.

Mar 25 • Abi Noda

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How Google Measures and Manages Tech Debt

Jun 9, 2023 • Abi Noda

AI productivity gains are 10%, not 10x

Mar 11 • Justin Reock

Measuring Developers’ Jobs-To-Be-Done

Sep 6, 2024 • Abi Noda

What causes 'bad days' for developers?

Nov 25, 2024 • Abi Noda

Engineering Enablement

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