Announcing my new book, Frictionless
Nicole Forsgren's and my new book on developer experience.
Over the past few years, I’ve had the same conversation with engineering and DevProd leaders again and again: everyone sees that developer experience matters, but few feel confident in how to actually drive it forward within their organization.
Leaders need a clear way to discuss and prioritize investments. Teams need better visibility into where friction exists. And with AI changing workflows rapidly, the gap between aspiration and execution has only grown.
That’s why Nicole Forsgren and I wrote Frictionless. This new book lays out a step-by-step system for improving developer experience, including how to measure DevEx, build a business case for investments, and implement changes that last. You’ll find frameworks, real-world examples, and 100 pages of workbooks that teams can put to use immediately.
For thoughts or questions about the book, reply to this email or reach out on LinkedIn. I look forward to hearing from you!
-Abi
I get that English may not be your first language, but didn’t Word tell you it’s ’Nicole and my new book’?
Book arrives Friday from Amazon.co.uk - been looking forward to this for ages, friend. Be good to catch up again soon!